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Over 100 Years of Heritage in Reno's Newlands Historic District
How Marketing and Innovation Will Get YOU more money and the best terms when selling your home with Shannon Comstock
Local Market Update
National Market Update
Seller Tips
Want to know what is happening throughout Reno and Tahoe Now? Click below for a full live schedule of local events around town!
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Every week I work with buyers who are making the move from California to Reno. Some are coming from the Bay Area. Some from Los Angeles. Some from Sacramento or San Diego. The reasons are different but the feeling is usually the same: they are ready for something different, and Reno keeps coming up.
I grew up on Lake Tahoe. My dad would take us out on our boat every weekend in the summer. We would go to Skunk Harbor and catch crawdads. He would dock the boat in Tahoe City in the evenings and we would walk to dinner and get ice cream. He would tow a raft behind the boat with us kids on it. Summer barbecues on the water. The mountains all around us. That was my childhood, and it shaped everything about how I see this part of the world.
When I tell California buyers what it is actually like to live here, I am not reading from a fact sheet. I am describing a life I have lived.
Shannon Comstock is a real estate agent in Reno, Nevada helping luxury buyers relocate from California and across the country to Washoe County and Northern Nevada.
The tax answer comes up first in almost every conversation and it is real. Nevada has no state income tax, no inheritance tax, and relatively low property taxes. For buyers coming from California, that difference is significant and immediate. But the tax savings are not actually what keeps people here. What keeps people here is the lifestyle.
Think about where else you can live and have all of this at once: mountains in every direction, Lake Tahoe as your backyard playground, more ski resorts within driving distance than most places in the country, hundreds of miles of hiking and biking trails, golf courses throughout the region, and over 250 days of sunshine per year.
You can drive two to four hours and be in Yosemite, Oregon, or Idaho. You can be at the coast in half a day. Napa Valley is a day trip. The wineries in the Sierra foothills on the California side are closer than that.
And then there is the thing that California buyers often do not fully appreciate until they are living here: you can get outside and stay outside. Year round. If you love being outdoors and do not want to spend half your life trapped inside or stuck in traffic, Reno is genuinely built for that life.
There is no Bay Area traffic. There is no Los Angeles traffic. Reno has sidewalks. You can actually walk around this city. The pace is different and most people who make this move say that difference was bigger than they expected in the best possible way.
I think people underestimate what it means to have Lake Tahoe this close until they actually live here and start using it.
Growing up on the lake, I watched it shape the people around me. There is something about being near that kind of beauty consistently that grounds you. The mountains, the water, the clarity of that lake. Everywhere I travel, I find myself wanting to be near a lake and near mountains because of how I grew up. I think a lot of people feel that pull without always being able to name it.
Reno puts you about 45 minutes from Tahoe City on the west shore. Sand Harbor for beach days. Incline Village for dinner with lake views. Ski resorts at Northstar, Palisades Tahoe, Alpine Meadows, Diamond Peak, and Mt. Rose all within reach. In the summer you have Boca Reservoir and Stampede Reservoir for boating and camping right up the road.
For buyers coming from California who have spent years driving hours to get to the mountains or the water, having all of this this close changes your daily life in ways that are hard to fully describe before you experience it.
One of the things that surprises California buyers most when they arrive in Reno is the restaurant scene. It is genuinely good now and getting better every year.
The honest truth is that Californians helped build it. When buyers started relocating here in large numbers after 2020, they brought expectations and spending power that changed what the local restaurant scene could support. The dining options in Reno today are significantly better than they were five years ago and the trajectory is continuing upward.
There is plenty of good food here. That concern, which used to be one of the most common hesitations I heard from California buyers, has largely faded.
Reno has the Reno Aces, the Triple-A affiliate of the Arizona Diamondbacks, for baseball fans. The University of Nevada Wolfpack plays football and basketball at a level that brings real energy to the city during the season. The Nevada Museum of Art is one of the best in the region. The Artown festival every July fills the city with performances, art, and events for an entire month.
And then there is the outdoor calendar. Camping. Hiking. Cycling. Skiing. Golf. Fishing. Boating. If you are the kind of person who builds your life around getting outside, you will not run out of things to do here.
I would rather be honest about the trade-offs than oversell the move, because the buyers who thrive here are the ones who came with clear eyes.
The coast is not close.You can get there in half a day but it is not a quick drive. If the ocean is a daily or weekly part of your life in California, that is a genuine adjustment.
Housing prices are higher than they used to be.California buyers came here in significant numbers after 2020, many of them selling their California homes and paying cash. That drove prices up considerably. Reno is still more affordable than most of California, but buyers who remember Reno prices from ten years ago will be surprised. According to a GoBankingRates studycited by the Reno Gazette Journal in April 2025, Reno ranked 44th among the cheapest cities to retire in the United States, with monthly expenses averaging $1,852. Reno is still more affordable than most of California, but it is no longer a hidden bargain.
Seasonal allergies are real.Sagebrush and ragweed are part of the high desert environment and some people feel it significantly, especially in spring and fall.
Winters have snow.Not extreme, but real. If you are coming from Southern California, the adjustment to winter driving and occasional shoveling is worth factoring in.
There are no wineries here.Napa is a day trip and the Sierra foothills have some good options, but Reno is not wine country. If that is a significant part of your lifestyle, it is worth knowing upfront.
The neighborhoods that attract California luxury buyers most consistently are ArrowCreek, Montreux, Galena Forest, Saddlehorn, Somersett, and the Newlands Historic District, each offering a different version of the Northern Nevada lifestyle.
Buyers coming from the Bay Area with significant equity from a California home sale often have strong buying power in Reno's market. That cash position can be a real advantage in a competitive situation, as it was for many buyers who moved here in 2020 and 2021.
I have a relocation guide specifically built for buyers making this move. Reach out directly and I will send it to you.
For a full breakdown of Reno's top luxury neighborhoods:Best Luxury Neighborhoods in Reno Nevada
For buyers considering a gated community:Gated Communities in Reno and Washoe County: The Complete Guide
And if you are thinking about what the luxury market looks like right now for buyers:What Actually Attracts Luxury Buyers in Reno
As I cover in my book,Selling Your Washoe County Home: The Secrets to Maximum Success, understanding the specific lifestyle you are buying into matters as much as understanding the transaction itself. The buyers who are happiest with their move to Reno are the ones who came because of the lifestyle, not just the tax savings. The lifestyle is real, it is extraordinary, and for the right person it is hard to beat anywhere in the country.
Is it a good idea to move from California to Reno Nevada?
For buyers who love the outdoors, want more space, and are drawn to a mountain and lake lifestyle, Reno is an excellent choice. Nevada has no state income tax, the proximity to Lake Tahoe and the Sierra Nevada is unmatched, and the cost of living is significantly lower than most of California. The trade-offs include no ocean access, higher housing prices than a decade ago, and a smaller city feel that takes some adjustment.
Are Californians moving to Reno Nevada?
Yes, significantly. California buyers have been one of the primary drivers of Reno's real estate market since 2020. Many sold California homes and relocated with strong equity positions, which contributed to price increases across the Reno market. Demand from California buyers remains strong.
What salary do you need to live comfortably in Reno Nevada?
According to a GoBankingRates study cited by the Reno Gazette Journal in April 2025, monthly expenses for retirees in Reno average around $1,852, and Reno ranks 44th among the most affordable cities to retire in the country. For working professionals, a comfortable lifestyle in Reno generally requires less income than comparable living in the Bay Area or Los Angeles due to Nevada's lack of state income tax and lower overall cost of living.
What do people miss most when they move from California to Reno?
The coast is the most common answer. The Pacific Ocean is a half-day drive from Reno, not a weekend afternoon trip. Napa Valley and wine country are also further away. Buyers who build their California lifestyle around beaches and wineries feel those trade-offs the most.
Is Reno Nevada worth moving to from California?
For buyers who are drawn to mountain living, outdoor recreation, and a slower pace without sacrificing quality restaurants, culture, and amenities, Reno is genuinely worth it. The lifestyle is extraordinary for the right person. The tax advantages are real. And Lake Tahoe as a backyard is something that is very hard to put a price on.
What are the pros and cons of moving to Reno from California?
Pros include no state income tax, proximity to Lake Tahoe and ski resorts, outdoor recreation year round, lower cost of living than most of California, and no Bay Area or Los Angeles traffic. Cons include no ocean access, higher housing prices than a decade ago, seasonal allergies from sagebrush, and a smaller city feel that takes some adjustment for buyers coming from major metro areas.
Which Reno neighborhoods do California buyers choose most?
California luxury buyers most often gravitate toward ArrowCreek, Montreux, Galena Forest, Saddlehorn, Somersett, and the Newlands Historic District. Each offers a different experience from gated golf community living to mountain forest settings to historic urban charm.
Shannon Comstock is a Reno, Nevada real estate agent helping luxury buyers and sellers navigate life transitions with clarity, strategy, and a genuinely personalized approach.
📞 775.842.2000
📧 [email protected]
🌐 shannoncomstock.com
📍 1401 S Virginia Street, Suite 100, Reno, NV 89502
Shannon Comstock is a licensed REALTOR® in the state of Nevada, License S.175542, with RE/MAX Gold.
Congratulations For joining and welcome to the virtual seller seminar for Newlands Historic District & Old SW Reno
If you're either thinking about selling or already made the decision to sell your house, but you still have questions or concerns regarding the process, price or anything else - let me tell you:
You're in the right place.
This free seller seminar is giving you the exact step by step blueprint on everything you need so you can get clarity on everything A-Z and guide to you make the best decision in selling your home for top dollar.
You will learn about timelines and timing, marketing your home, pricing your home, negotiations, and so much more.
Take a look around and let us know how we can help you.

Hi I'm
Jeremy Jackson
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Discover how to sell your home Faster and To get top dollar!
Enjoy the latest & most up-to-date marketing & sales tactics to sell your home fast, for top dollar.
The Pre-Market Quiz
"Will your home pass the test before going to market?"
Learn how to sell your home for top dollar right now
You may need to make a few changes before selling
Pre-Market Timelines
"Let's talk about the timelines before listing a home with us."
What you should expect when getting your home ready to sell
How to maximize the return on your investment
Timing
"How quickly will my home sell? This is a common question we get."
Learn about the market climate and absorption rates
The market climate will determine how quickly your home will sell
Marketing Your Home
"The importance of marketing your home properly."
Digital marketing exposes your property to the masses
Negotiation will be key in selling you home
Pricing your home is not as easy as checking Zillow
Home Valuation
"How do you determine what your house is worth?"
Pricing your home right
Factors to consider are size, condition, location, marketing, and negotiating
Underpricing and overpricing your home will cause you to lose money
Is Zillow Accurate?
"Should I use Zillow as an accurate evaluation of my home’s value?"
Zillow is an algorithm based on public data
Zillow has never seen the inside of your home and it’s a computer
Zillow comes up with the value based upon what your neighbors are selling for
What to Disclose?
To disclose or not to disclose
This is vital to ensure that you are safe during and after the sale
Over-disclosure is better than under-disclosure
Receiving Offers
"How do you know if you should accept the offer you just got?"
What if you don't receive the amount of offers you were hoping for?
What happens if we have more than one offer?
Good Time to Sell?
"Are we heading into a recession and is now a good time to buy and sell?"
If you're fearful of selling due to a recession, you may want to think again
Remember, it's all relative
Negotiations
"How to negotiate like a master to make sure you get the most out of your home?"
How to get top dollar when selling
Walking away with the most amount of money in your pocket
Inspections?!
"Should you get inspections done prior to listing my home?"
The advantages of having inspections done prior to listing
Saves you time and money
Curb Appeal
How to make a good first impression
How to get maximum exposure and top dollar
There are simple tricks that can save you money and maximize the return on your investment at the same time
Should I Take the First Offer?
NO NO NO!
The goal is for your home to be seen by the masses
Then, to get the highest and best price and terms for your home
What Are Contingencies?
"When a buyer has made an offer on a home and the seller has accepted it but the final sale is contingent on certain criteria being met."
This criteria, or contingencies, typically fall under four major categories: appraisal, loan approval, inspections and reports & disclosures
Contigency Timeframes
"Now we're in contract prior to contingencies being removed. Now we're in business."
The buyer now will secure their loan, have their inspections on the property, and review all of the reports and disclosures
Want a free Home Value Report?
Go to the next page to request a free home value report for your specific home.
Shannon Comstock, RE/MAX Gold
Executive Club & 100% Club Award Winner | 24K Agent Designation | Certified Digital Marketing Specialist | Certified Listing Specialist
Shannon has been in real estate since 2013 and licensed since 2014 with valuable title and escrow experience, giving her a comprehensive understanding of the entire transaction process.
Her extensive knowledge in innovation and digital marketing generates thousands of views for her listings compared to traditional platforms—combining cutting-edge technology with personalized service to create the competitive environment needed to maximize returns.
Shannon takes pride in removing the stress from selling, managing all details so clients can focus confidently on their next chapter.
A former professional photographer, Shannon brings these skills to showcasing homes in their best light. She's also passionate about continuous learning, constantly researching new marketing strategies to deliver the best results.
When not helping clients, Shannon enjoys the outdoors with her boyfriend Spencer and their dogs, attending concerts, reading, cooking, gardening, and celebrating her many years of homeschooling her sons who are now UNR engineering graduates.
Contact Shannon today to put her five-star service to work for you.
Expert guidance and child-friendly approach makes selling seamless.
"Shannon was amazing and we highly recommend! She is very thorough, has a lot of great ideas and pointers to help with the selling process and we feel we got the offers we wanted on our home because of her guidance! She was also so amazing with our children and made the process a lot better than it could have gone, especially moving with 2 little ones!"
Dedicated expert delivering consistent success in real estate.
"Shannon is one of the most dedicated, knowledgeable, and effective Realtors I have ever worked with. I’ve executed several successful transactions with her at my side, and could not possibly be happier!"
Connected local expert who navigates complex transactions effortlessly.
"Having Shannon as our local real estate agent gave us an edge, insight on the market, stock, and strong ties within a network of communities. Being a seller and a buyer, presented unforeseen challenges. She quickly provided every resource we needed during this process to list, sale, purchase and close simultaneously.
To those reading, trust is built over time. Shannon has ours and will extend to you in advance, from there you can start your own journey together, on a solid foundation!"